Thursday, September 19, 2013

hubris presents agenda and speakers for European Game Plan B2B E ... - Cision Wire (press release)

Stockholm – September 13, 2013 – hubris, an SAP company and the world’s fastest growing provider of trading platforms, today announced the agenda and speakers for their events Game Plan B2B E-Commerce Forum, held in Berlin 28 to 29 October 2013.

Game Plan is an open forum where decision makers in the manufacturing industry, wholesalers and distributors from all over Europe can take advantage of knowledge from leading industry profiles and experts and hear about their experiences in developing e-commerce strategies and meet customer requirements. Companies presenting include leading European B2B companies like Alfa Laval, Aramark, Demag Cranes AG, Electromagnetic Materials and Ingram Micro Mobility.

One of the highlights will be an exclusive presentation of Forrester’s recent survey on B2B e-commerce in Europe and internationally. The study titled ‘How eCommerce Is Transforming B2B Commerce’ will demonstrate how e-commerce in a fundamental way is changing B2B trade in the same way as occurred in the B2C area. Specifically, the study provides answers to questions like:

· How do B2B companies on its changing business model in e-commerce in the near future is expected to account for nearly 50% of revenue?

· What kinds of B2B companies most affected by the growth of e-commerce and why

· What plans should B2B companies develop now to prepare for e-commerce inevitable impact?

· How will relations in the larger ecosystem of manufacturers, intermediaries and customers to develop?

“hubris surveys show that 88% of buyers in the B2B area would prefer to make procurements through e-commerce, but most manufacturers, distributors and other B2B suppliers still have very limited or no e-commerce opportunities at all on their websites , “says Brian Walker, senior vice president in charge of strategy at hybris. “This comprehensive study conducted by Forrester addresses the challenges of B2B providers encounter when developing their e-commerce strategies and help them take their business to the next level and meet customer expectations.”

Among the speakers at the event include, among others:

· Jack Shaw, technology futurist and e-commerce expert and internationally recognized speaker on corporate retreats. As futurist Shaw is primarily known for helping decision-makers including C-level, identifying and understanding the strategic impact of the introduction of new technology may be in different industries and for different roles. He has also acted as advisor to the leading providers of technology solutions and has served as advisor and strategic consultant to both large companies found on the Fortune 500 and mid-sized organizations

· Andy Hoar, Senior eBusiness Analyst at Forrester Research, is one of the most recognized experts in B2B e-commerce. The Game Plan will Hoar presenting its latest survey, which is the most comprehensive study of e-commerce in B2B conducted so far.

· Brian Walker, senior vice president and head of strategy at hybris. Walker is senior strategist for hubris was previously vice president in charge of research at Forrester Research where he produced reports with transformational effect eg : “Welcome to the Era of Agile Commerce,” “The Agile Commerce Platform”, “B2C eCommerce Platform Wave”, and “Global Commerce Service Providers Wave”. Meanwhile at Forrester worked Walker as a consultant and strategic advisor for companies that are on the Fortune 500 list of areas like e-commerce, and multi-channel strategies, technology strategy, vendor selection, organizational development and performance management.

Among the speakers at the Game Plan are also representatives of leading professional organizations Arvata Systems, Open Text, Accenture Interactive and Mark Jeffries, internationally renowned communications consultant.


“Game Plan is the first and only event of its kind where wholesalers, manufacturers, distributors and thought leaders in the industry sector in Europe given the opportunity to interact and discuss how e-commerce affects their business models, customer service strategies, business processes and organizational structure, “continues Walker. “After two days of presentations, expert panels, and networking, participants will go home loaded with effective strategies for how they can capitalize on the enormous impact of e-commerce will have on the B2B industry.”

Game Plan B2B E-Commerce Forum also provides manufacturers, distributors and other industries the opportunity to network and exchange ideas on current and future e-commerce trends. hubris, along with the other founders, Accenture Interactive, Arvato Systems, Open Text and SAP have created a global series of forums for wholesalers, manufacturers, distributors and other B2B suppliers.

For more information on the extensive list of speakers and to book a place on hubris Game Plan B2B E-Commerce Forum, go to Game Plan’s website.

Information on speakers, partners and other Game Plan news will from now until the forum’s executive, also shared via Twitter at # B2BGamePlan.

If hubris, an SAP company

hubris helps companies across all continents to sell more goods, services and digital content over all contact points, channels and terminals. Hybris delivers OmniCommerce ™: the latest in master data management and unified köprocesser that gives companies a comprehensive view of their customers, products and orders and that gives customers a unified view of the enterprise. hybris software omnikanaler is built on a single platform, based on open standards that are flexible and can handle unlimited innovation. They are efficient and can drive the best TCO and so scalable and extensible that this is the last commercial platform a company will ever need. Both leading industry analyst firm ranks hyrbris as a “leader” and hybris platform among the top two or three in the market.

The same software is available for on-site installation, as on-demand or as a hosted service providing organizations of all sizes for maximum flexibility. Over 500 companies have chosen hybris, including global websites in B2B as WWGrainger, Rexel, General Electric, Thomson Reuters and 3M and consumer brands such as Toys “R” Us UK, Metro, Bridgestone, Levi’s, Nikon, Galeries Lafayette, Migros, Nespresso and Lufthansa. hybris is the future of commerce ™. For more information go to www.hybris.com

For further information contact

Helena Liden, JustPR

Tel 0702651195

helena.liden @ justpr.se


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